Responsibilities:
● Develop, implement, and manage social media strategies to increase brand awareness and
engagement.
● Create engaging and high-quality content for various social media platforms (e.g., Facebook,
Instagram, Twitter, LinkedIn).
● Monitor and analyze social media performance metrics and insights to optimize strategy
and drive results.
● Stay updated on industry trends, platform updates, and best practices in social media
marketing.
● Collaborate with cross-functional teams to ensure alignment of social media strategies with
overall marketing goals.
● Manage social media accounts, including scheduling posts, responding to comments, and
engaging with followers.
● Stay informed about competitors' activities and industry developments to identify
opportunities and challenges.
Qualifications:
● Bachelor's degree in Marketing, Communications, Journalism, or related field (Master's
degree preferred).
● Proven experience as a Social Media Executive or similar role, with a strong portfolio of
successful social media campaigns.
● In-depth knowledge of social media platforms, trends, and best practices.
● Strong creative and analytical skills, with the ability to translate data into actionable
insights.