JD - Digital Marketing Executive
Company Name: SparrowBytes FinTech Solutions
Location: Sector 94, Gurugram (On-site)
Salary: ₹15,000 – ₹17,000 per month
Job Type: Full time
Working Days: 6 Days
Working Hours: 10:00 AM – 7:00 PM
Job Overview:
We are seeking a creative and results-driven Digital Marketing Executive to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. The role involves managing social media, SEO/SEM, email marketing, content strategies, and paid ads to increase brand awareness and drive qualified traffic.
Key Responsibilities:
Plan and execute digital marketing campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and YouTube.
Manage and grow company presence on social media platforms with engaging content.
Conduct keyword research and optimize website content for SEO.
Track campaign performance using tools like Google Analytics, Search Console, and Meta Business Suite.
Collaborate with the design and content team to create high-performing creatives and ad copies.
Handle email marketing campaigns (newsletter, drip campaigns, automation).
Assist in lead generation, nurturing strategies, and conversion optimization.
Monitor industry trends and competitor activities to identify new opportunities.
Prepare weekly and monthly performance reports.
Requirements:
Bachelor’s degree in Marketing, Communications, or related field.
1–3 years of experience in digital marketing or related roles.
Hands-on experience with Google Ads, Meta Ads Manager, Keyword Planner, SEO tools (Ahrefs, SEMrush, Moz, etc.) is Mandatory.
Strong understanding of social media trends and algorithms.
Knowledge of basic design tools like Canva / Adobe Creative Suite (a plus).
Excellent communication and analytical skills and reports preparations.
Proven record of SEO optimization and ranking improvements for any client.
Preferred Skills:
Basic knowledge of WordPress / CMS platforms.
Understanding of automation tools like HubSpot, Mailchimp, or Zoho.
What We Offer:
Opportunity to work with a fast-growing brand.
Creative and collaborative work environment.
How to Apply:
Send your updated resume to careers@sparrowbytes.com with the subject line: Application – Digital Marketing Executive.