Job Title: Digital Marketing Specialist – YouTube SEO
Location: 3rd block, 4th floor, White House, Greenlands Rd, Kundanbagh Colony, Begumpet, Hyderabad, Telangana 500016
Experience: 6 Months – 1 Year
Company: Legal Capital
Job Summary:
We are seeking a results-driven Digital Marketing Specialist with hands-on experience in YouTube SEO to boost the visibility and ranking of our video content. The ideal candidate should have a strong understanding of YouTube algorithms, keyword optimization, audience engagement strategies, and content performance tracking.
Key Responsibilities:
Optimize YouTube video titles, descriptions, tags, and thumbnails to enhance search visibility and viewer engagement.
Perform keyword research and trend analysis to drive video content strategy.
Manage and grow YouTube channel(s) by implementing SEO best practices.
Monitor channel analytics (watch time, click-through rate, audience retention) and prepare performance reports.
Collaborate with content creators and video editors to develop SEO-friendly scripts and plan videos.
Track competitor performance and suggest improvements to remain ahead of trends.
Execute strategies to increase subscribers, video views, and user engagement.
Stay updated on YouTube policies, algorithm changes, and industry best practices.
Key Skills Required:
YouTube SEO tools: TubeBuddy, VidIQ, Google Trends
Knowledge of YouTube Studio and Analytics
Basic understanding of video editing workflows (preferred)
Keyword research and on-page SEO expertise
Strong analytical and communication skills
Familiarity with digital marketing tools (Google Analytics, SEMrush, etc.)
Qualifications:
Bachelor's degree in Marketing, Communications, Digital Media, or related field.
6 months to 1 year of proven experience in YouTube SEO or content optimization.
Preferred:
Experience managing a YouTube channel or video campaigns.
Creative mindset and interest in online video trends.