We're seeking a highly motivated and experienced Digital Marketing Specialist to develop and execute online marketing strategies for our retail stock broking vertical that drive engagement, conversions, and brand awareness with organisation goal of maximising customer base and enhancing revenue generation
Key Responsibilities:
Develop digital marketing campaigns: Create and implement campaigns across social media, email, search engine optimization (SEO), pay-per-click (PPC) advertising, and content marketing
Manage social media presence: Oversee social media accounts, create content, engage with followers, and monitor analytics.
Optimize website content: Ensure website content is optimized for SEO and user experience.
Analyze performance metrics: Track and analyze campaign performance, providing insights and recommendations for improvement.
Collaborate with teams: Work with cross-functional teams, including sales, product, and creative, to align digital marketing efforts with business objectives.
Added advantage shall be for the candidate with experienced into performance marketing and retail client acquisition
Requirements:
Experience: 2+ years in digital marketing, with a focus on social media, SEO, PPC, and content marketing.
Skills: Proficiency in digital marketing tools, such as Google Analytics, AdWords, and social media management platforms.
Communication: Excellent written and verbal communication skills.
Analytical: Strong analytical skills, with the ability to interpret data and make data-driven decisions.
Nice to Have:
Certifications: Google Analytics, AdWords, or HubSpot certifications.
Content creation: Experience with content creation, including writing, video production, and graphic design.
Team management: Experience managing a team or leading digital marketing projects.
What We Offer:
Competitive salary: A competitive salary range.
Opportunities for growth: Professional development opportunities and career advancement.
Collaborative environment: A dynamic and collaborative work environment.