Develop, execute, and optimize digital marketing campaigns across various channels (Google Ads, Meta Ads, LinkedIn, etc.).
Manage social media platforms (Facebook, Instagram, LinkedIn, X, YouTube) to grow engagement and followers.
Conduct keyword research and implement SEO/SEM strategies to improve website traffic and rankings.
Create and manage email marketing campaigns, newsletters, and automated drip sequences.
Analyze and report on campaign performance metrics (CTR, CPC, CPA, ROI, conversions) using tools like Google Analytics, GA4, and Data Studio.
Collaborate with content, design, and sales teams to create high-quality digital assets (banners, videos, blogs, landing pages).
Manage the company’s website and landing pages, ensuring up-to-date content and optimized UX.
Monitor trends in digital marketing, competitor activities, and new technologies to implement best practices.