Designation: -Junior Creative Copywriter
Location: Ahmedabad
Role: Full-time (Hybrid and in 2 months In Office)
Experience: Min 1 year of experience
WorkingHours: 10 AM - 6 PM IST
Pay Slab: Rs 25,000- Rs 30,000/- month (based on experience and skillset)
About Us:
We are a fast-growing CreativePerformance Marketing Agency based in Ahmedabad. We help fast- growing E-Commerce and D2C brands create scrolling, stop ads that convert and also manage paid media for them.
Our clients spend INR 50L - 5 Cr+ monthly on ads and have extremely high expectations for their partners. Some of our clients include Frido, Canva India, Oziva, Mnmlst, Phool, Ambrane, Suroskie, Ajmal Perfumes and more.
Role Description:
As we scale, we’re looking for a high-performing Direct Response Copywriterwho’s ready to level up. In this role, you’ll get hands-on training and mentorship to become a Creative Strategist.
Your mission will be to reduce Customer Acquisition Cost (CAC) by creating winning ad creatives at scale for our clients. This role demands a combination of creative ideation, analytical thinking, and a strong copywriting skillset. This is an excellent way to get into a rapidly growing team moving mountains in the creative agency space.
What You’ll Be Doing
Write scroll-stopping video ad scripts and static ads copies, then work with our production team, creators and editors and designers to bring them to life
Analyze what’s working and what’s not - then test new hooks, angles, and creative concepts
Confidently write clear scripts for content creators, briefs for our internal design workflows, ad copy, briefs for our editors, and briefs for our creative team to support creative output
Utilize customer research alongside brand and strategy for our clients to conceptualize and deliver high-performing, native net-new creative concepts that deliver against our targets.
Support the production team by being present on the shoot set and get involved in directing them.
About You
· 1 year of experience in direct response copywriting, performance marketing, or creative strategy (DTC/eComm preferred)
· You understand how to sell. Scroll-stopping hooks, persuasive copy - this is your jam
· You’ve written or helped develop top-performing ad creatives before
· You care about data. You want to know what converts, and why
· You’re obsessed with improving your craft, fast to learn, and hungry to grow
· Organized, proactive, and take ownership without being asked
Key Performance Indicators (KPIs)
· Reduced CAC: Lower Customer Acquisition Cost through high-performing ad creatives.
· Winning Creative Ratio: Increase the percentage of ad formats that consistently outperform benchmarks.
· Speed of Execution: Efficiently take ideas from concept to final output at scale.
Contact us:-
info@ivorysquid.com
HR Anushka:-6267616750
HR Mounica:- 9063431731