The Area Sales Executive is responsible for achieving sales targets, expanding customer base, and building strong relationships with clients within the assigned geographical area. This role involves market research, client acquisition, and promoting company products/services to increase revenue.
Achieve monthly, quarterly, and annual sales targets in the assigned area.
Identify new business opportunities by generating leads and cold calling potential clients.
Develop and maintain relationships with existing clients and key accounts.
Conduct regular market visits to monitor competition activities, product placement, and gather market intelligence.
Coordinate with distributors, retailers, or channel partners to ensure stock availability and promotional support.
Provide regular reports on sales performance, customer feedback, and market trends.
Attend trade shows, exhibitions, and promotional events to represent the brand.
Collaborate with marketing and product teams to deliver customer feedback and support product improvements.
Ensure timely collection of payments and manage credit control in assigned territory.