Key Responsibilities:
Plan, create, and manage Google Ads (Search, Display, Video, Shopping) campaigns to drive qualified traffic and conversions.
Plan, execute, and optimize Facebook Ads (Meta Ads Manager) for lead generation, sales, and brand awareness.
Monitor and analyze ad performance using Google Analytics and platform insights, ensuring ROI-positive campaigns.
Conduct keyword research, audience targeting, and A/B testing for ongoing optimization.
Prepare performance reports and actionable insights for management.
Coordinate with the content and design teams for ad creatives and landing pages.
Stay updated with the latest digital marketing trends, ad platform updates, and best practices.
🔹 Requirements:
Experience: Minimum 1-2 years of hands-on experience in managing Google Ads and Facebook Ads campaigns.
Strong understanding of ad copywriting, targeting strategies, and campaign structure.
Proficiency in Google Analytics and Meta Ads Manager.
Knowledge of lead generation funnels, remarketing, and conversion tracking setup.
Ability to manage ad budgets efficiently.