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· Technical Expertise: Sales engineers possess a deep understanding of their company's products and services, including their functionalities, specifications, and how they address customer needs.
· Customer Needs Assessment: They work with clients to identify their specific requirements and challenges, often through meetings, presentations, and site visits.
· Solution Development: Based on their technical knowledge and customer needs, sales engineers develop tailored solutions and proposals that demonstrate how the product or service can benefit the client.
· Presentation and Communication: They deliver technical presentations and product demonstrations to clients, explaining complex concepts in an understandable way.
· Relationship Building: Sales engineers build and maintain strong relationships with customers, acting as a trusted advisor and providing ongoing support.
· Collaboration: They work closely with the sales team to support the sales process, and with the product development team to provide customer feedback and ensure product alignment with customer needs.
· Post-Sales Support: They provide ongoing support to customers after a sale,
including troubleshooting, training, and addressing any technical issues.
· Market Research: They may also be involved in market research to identify
new opportunities and stay updated on industry trends.