Develop and implement a content calendar across platforms like Facebook, Instagram, LinkedIn, YouTube, and Twitter.
Create engaging posts, graphics, reels, and stories to showcase printing projects, product innovations, client work, and behind-the-scenes content.
Run paid ad campaigns to generate leads and brand awareness—especially for corporate printing promotional materials, etc.
Monitor social media engagement, respond to messages and comments, and build an active community of followers.
Collaborate with design and sales teams to create promotional posts for new services, offers, and client case studies.
Track analytics and generate monthly performance reports (reach, engagement, followers, conversions).
Stay updated on trends, hashtags, and platform updates to optimize performance.g
Coordinate with influencers, print buyers, or agencies if any collaboration opportunities arise.
Required Skills and Qualifications:
Bachelor’s degree in Marketing, Media, or a related field.
1–3 years of experience in social media or digital marketing roles.
Strong content writing skills in English (and optionally, Hindi or regional languages).
Hands-on experience with Canva or similar tools.
Knowledge of paid ad campaigns (Facebook, Instagram, LinkedIn).
Basic understanding of the printing industry is a plus.
Preferred Skills:
Experience in B2B social media strategy.
Basic video editing for reels or product demos.
Creative thinking and ability to work independently.