Job Summary:
We are seeking a results-driven and detail-oriented SEO Specialist to join our marketing team. The ideal candidate will be responsible for improving our website’s visibility on search engines, driving organic traffic, and implementing SEO best practices across all digital platforms.
Key Responsibilities:
Conduct keyword research and competitor analysis to identify ranking opportunities
Optimize website content, landing pages, and blog articles for search engines
Implement on-page and off-page SEO strategies, including link building
Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEMrush/Ahrefs
Collaborate with the content, design, and development teams to ensure SEO best practices are implemented
Stay updated with the latest SEO trends, algorithm changes, and industry developments
Prepare and present SEO performance reports and recommendations
Requirements:
Proven experience in SEO (minimum 1–2 years preferred)
Strong understanding of search engine algorithms and ranking factors
Proficiency with SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc.)
Knowledge of HTML/CSS basics and WordPress/Shopify (preferred)
Excellent communication and analytical skills
Ability to work independently and as part of a team