About Us
At Kaizen Group, we’re building in India for the world. We’re hiring an Entry-Level Marketing Associate to support growth for our partner firms — Prescient Infotech (US-based cybersecurity/tech) and Brick & Byte (engineering & infrastructure).
Role Overview
This is an ideal entry point into marketing and sales ops. You'll research prospects, qualify leads, and drive outreach campaigns to generate business opportunities.
Key Responsibilities
Research & Data: Build and maintain prospect lists using tools like LinkedIn, Apollo, and Crunchbase.
Lead Qualification: Score and segment leads; manage CRM records.
Outreach: Run cold email and LinkedIn campaigns; work with design/content teams to tailor messaging; analyze performance data to refine strategy.