Key Responsibilities:
Assist in the planning, execution, and optimization of marketing campaigns (online and offline).
Conduct market research and competitor analysis to identify trends and opportunities.
Coordinate with designers and content creators for promotional materials, social media, and other marketing content.
Monitor and update the company’s social media platforms and website.
Organize and attend marketing events, exhibitions, and promotional activities.
Support lead generation efforts through email campaigns, calls, and digital tools.
Track marketing performance and campaign analytics using tools like Google Analytics, CRM, etc.
Manage the company database and CRM systems for lead and customer data.
Collaborate with the sales team to align marketing strategies and support business growth.