Key Responsibilities:
Graphic Design:
● Design high-quality creatives for social media (posts, stories, reels),
campaigns, banners, videos, and event promotions.
● Create marketing collaterals such as brochures, leaflets, signage,
standees, and internal branding materials etc.
● Work with CorelDRAW, Adobe Photoshop, Illustrator, Premiere Pro,
and After Effects for creative production.
● Ensure brand consistency across all visuals and formats.
Digital Marketing Support:
● Collaborate with the marketing team to conceptualise and execute social
media campaigns across Facebook, Instagram, and YouTube.
● Design ad creatives and support in running performance campaigns on
Meta Ads (Facebook/Instagram) and Google Ads (Search, Display,
Video).
● Assist in campaign setup, targeting, tracking, and performance reporting
for lead generation and brand awareness.
● Design assets for WhatsApp broadcasts, email marketing, landing pages,
and website banners.
● Monitor key performance metrics and suggest improvements for creatives
and ads.
● Stay updated with digital trends, platform algorithms, and design best
practices.