Online Marketing:
• Plan and execute digital marketing campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn, etc.)
• Manage social media platforms and create engaging content
• Work on SEO/SEM strategies to improve website visibility
• Handle email marketing campaigns and newsletters
• Track, analyze, and report performance metrics using tools like Google Analytics
• Coordinate with designers, content writers, and developers for web/digital assets
Offline Marketing:
• Organize promotional events, exhibitions, and on-ground campaigns
• Identify partnership and sponsorship opportunities with local vendors or businesses
• Distribute marketing materials (flyers, banners, brochures)
• Manage branding at physical locations (signages, display boards, etc.)
• Coordinate with printing vendors and local media (radio, newspapers, etc.)
• Build relationships with potential customers through fieldwork and networking
• Requirements:
• Bachelor’s degree in Marketing, Business, or related field
• Strong understanding of both digital and traditional marketing channels
• Excellent communication and interpersonal skills