ROLE SUMMARY
We are looking for a smart, research-driven AI & Digital Marketing Executive who can
support marketing operations using AI tools, conduct market and competitor research,
and create data-backed digital content for both Vrinda Papers and Hashtag Education.
KEY RESPONSIBILITIES
● Conduct market, competitor, and industry research (Paper industry trends,
EdTech, product updates).
● Use AI tools (ChatGPT, Canva AI, Gemini, etc.) for content creation, research
summaries, workflows, and automations.
● Assist in digital marketing activities: social media content, basic SEO, emailers,
and online campaigns.
● Build AI-powered WhatsApp follow-up sequences and basic automation flows.
● Prepare weekly research reports on market demand, product trends, and
marketing ideas.
● Support website updates, landing pages, and LinkedIn outreach.
● Create content drafts, marketing scripts, and visuals using AI.
SKILLS REQUIRED
● Strong research and analytical capabilities
● AI tool proficiency (ChatGPT, Canva AI, etc.)
● Good writing and communication skills
● Basic understanding of digital marketing, SEO & social media
● Ability to learn and adapt quickly