We are looking for a dynamic and creative Digital Marketing Executive to join our team. The ideal candidate will be responsible for planning, implementing, and managing digital marketing campaigns across various channels to drive brand awareness, lead generation, and online engagement.
Plan and execute digital marketing campaigns across SEO, SEM, social media, email, and display advertising.
Manage and grow the company’s presence across social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
Conduct keyword research, on-page/off-page SEO activities, and track website performance using analytics tools.
Develop engaging content for websites, blogs, emailers, and social media posts.
Monitor and analyze campaign performance, providing insights and recommendations for optimization.
Manage Google Ads, Meta Ads, and other paid campaigns to maximize ROI.
Assist in website management and ensure content is updated and optimized for search engines.
Collaborate with the design and content team to create impactful marketing materials.
Track industry trends, competitor activities, and emerging platforms to identify new opportunities.
Prepare weekly and monthly reports on digital marketing performance.
Bachelor’s degree in Marketing, Business, Communications, or a related field.
2 years plus of experience in digital marketing (agency or in-house).
Strong knowledge of Google Analytics, Google Ads, SEO tools , and social media management tools (Hootsuite, Buffer, etc.).
Proficiency in MS Office and basic knowledge of HTML/CMS (WordPress preferred).
Excellent communication, analytical, and creative thinking skills.
Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
Google Ads or Facebook Blueprint certification.
Experience with marketing automation tools (HubSpot, Mailchimp, Zoho, etc.).
Creative mindset with strong attention to detail.