Job Title : Digital Marketing Executive – Email Campaigns (B2B Lead Generation)
Apnabusinez.com is a rapidly growing professional services firm based in Bengaluru, offering specialized solutions in GST, Income Tax Filing, ROC Compliance, Business Registration, and TDS. We cater to a diverse clientele including startups, SMEs, and business owners, and are now expanding our digital outreach team to scale lead generation and client acquisition.
We are seeking a highly motivated and results-driven Digital Marketing Executive with proven expertise in email campaign strategy and CRM-based marketing automation. The role is critical to driving qualified lead generation for our service portfolio through well-targeted, data-driven email campaigns.
Begur Road, Bengaluru
📌 Mode: Onsite (Full-Time)
⏳ Experience: 2–5 Years
📅 Joiners: Immediate or Short Notice Preferred
Design, deploy, and optimize email marketing campaigns targeting B2B prospects across service categories such as GST, ITR, TDS, and ROC compliance.
Operate CRM tools like SalesShark, Mailchimp, Zoho Campaigns, or similar platforms for audience segmentation, list management, and automated workflow execution.
Collaborate with internal content and design teams to develop high-conversion email templates and persuasive communication.
Monitor and analyze campaign performance metrics (open rates, click-through rates, bounce rates) and continuously improve campaign effectiveness through A/B testing and reporting.
Ensure adherence to best practices in data privacy, opt-in compliance, and marketing communication standards.
Support the digital marketing team with cross-channel integrations when required (landing pages, retargeting, lead forms, etc.).
Expertise in Email Marketing & Automation Tools (SalesShark, Mailchimp, Zoho Campaigns, etc.)
Email Marketing, CRM Tools, CRM Campaigns, Lead Generation, B2B Lead Generation, Campaign Management, Marketing Automation, Email Content Writing, Mailchimp, Zoho Campaigns, SalesShark CRM, B2B Campaigns, Email Strategist
Understanding of B2B Lead Generation Funnel and campaign lifecycle
Proficiency in writing engaging email content & CTAs
Strong analytical skills and familiarity with email performance metrics
Basic HTML knowledge for formatting (added advantage)
Excellent written and verbal communication skills
Marketing / Advertising / Digital Communication
(Note: This is not a BPO, Customer Support, or Online Sales role.)
Fixed Salary: ₹25,000 – ₹35,000/month
Performance Incentives: Up to ₹30,000/month based on lead quality and conversion
Growth Path: Trial + Confirmation Model with structured performance review
If you have the drive to create impactful campaigns and convert emails into clients, we’d love to connect.
📩 Email your resume to: hrm@apnabusinez.com
📱 WhatsApp: 90350 78115
🌐 Website: www.apnabusinez.com