Manage day-to-day accounting operations, including accounts payable/receivable, ledger entries, and reconciliations.
Prepare and maintain financial statements, budgets, and forecasts.
Handle GST, TDS, and other statutory compliances.
Conduct monthly and quarterly financial analysis and reporting.
Assist in financial audits and coordinate with external auditors.
Ensure accuracy, transparency, and compliance with company financial policies.
Monitor cash flow, expenses, and cost optimization opportunities.
Collaborate with the marketing team to plan and execute promotional campaigns.
Prepare financial reports and ROI analysis for marketing initiatives.
Support in pricing strategies, budgeting for marketing projects, and evaluating vendor proposals.
Track marketing spend vs. performance metrics.
Participate in market research, competitor analysis, and sales forecasting.
Help in digital marketing coordination, social media analytics, or client engagement as required.