Digital Marketing Executive

Job Title: Digital Marketing Executive (SEO & SEM Specialist)

Location: Guwahati

Job Type: Full-Time

Experience: 1–3 Years (Freshers with relevant skills may also apply)

Qualification: Bachelor’s degree in marketing, Mass Communication, IT, or related field

Work Mode: Onsite

Work Timings: 9a.m- 6p.m

About the Company:

At Vasp Technologies Pvt. Ltd., we don’t just offer jobs — we offer careers that grow with you. As a fast-growing digital solutions company, we help businesses unlock the power of technology — and we want you to be part of that journey.

Whether you're a recent graduate or someone with a bit of experience in IT or sales, if you're hungry to learn, grow, and make a difference — we want to hear from you!

Job Summary:

We are looking for a performance-oriented Digital Marketing Executive with expertise in SEO and SEM to join our marketing team. The candidate will manage all aspects of digital campaigns, from strategy and planning to execution, monitoring, and optimization, including website SEO and paid media campaigns.

Key Responsibilities:

SEO (Search Engine Optimization):

• Perform in-depth keyword research, competitor analysis, and SEO audits.

• Manage on-page SEO (meta tags, headings, URL structure, content optimization).

• Implement off-page SEO (link building, guest posting, backlink analysis).

• Monitor website performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush.

• Improve page rankings and organic traffic through best practices.

• Stay updated with the latest algorithm updates from Google and Bing.

SEM (Search Engine Marketing) & Paid Advertising:

• Manage and optimize paid campaigns on Google Ads (Search, Display, Video, Shopping).

• Create and manage Facebook, Instagram, LinkedIn, and YouTube ad campaigns.

• Conduct A/B testing, conversion tracking, and bid strategy adjustments.

• Ensure high ROI and quality score across all PPC campaigns.

• Monitor daily budget, performance, and ad spend reporting.

Social Media & Digital Strategy:

• Plan and implement integrated digital campaigns across platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube).

• Design and schedule posts, stories, reels, and ads using tools like Canva, Meta Business Suite.

• Analyze performance metrics and create monthly performance reports.

• Content Management & Editing:

• Coordinate and edit content for websites, blogs, landing pages, and ad copy.

• Ensure content is optimized for SEO and aligned with brand tone.

• Manage editorial calendar and coordinate with design/content teams.

Other Tools & Technical Skills:

• Hands-on experience with tools like Google Tag Manager, Hotjar, Uber suggest, and CRM/Marketing Automation tools (e.g., Mailchimp, HubSpot, Zoho).

• Basic understanding of HTML, CSS, and WordPress or CMS platforms.

• Generate custom dashboards and campaign reports using Data Studio, Excel, or Looker.

Required Skills & Qualifications:

• Proven experience in SEO & SEM strategy and execution.

• Solid understanding of digital marketing funnels and customer journeys.

• Strong knowledge of Google Ads, Meta Ads, and analytics platforms.

• Strong verbal and written communication, content editing, and project coordination skills.

• Ability to work independently, manage timelines, and meet deadlines.

Preferred Qualifications:

• Google Ads Certification, HubSpot Inbound Marketing, or other digital certifications.

• Prior agency experience or experience handling multiple client accounts.

• Knowledge of UI/UX, landing page optimization, and CRO principles.

What We Offer:

• Competitive salary and performance-based bonuses as per your experience.

• We provide half days on Saturdays.

• A fun, friendly, and supportive team culture

• Real career growth in a fast-paced tech environment

• We’ll train you. We’ll guide you. All you need is the right mindset.

• Opportunity to work with leading-edge technologies and diverse projects.

How to Apply:

Interested candidates can send your resume and portfolio to neha@vasptechnologies.co.in

• It is a Full Time Digital Marketing job for candidates with 0 - 2 years of experience.

More about this Digital Marketing Executive job

1. What is the eligibility criteria to apply for this Digital Marketing Executive job?
   Ans: The candidate should be All Education levels and above with 0 - 2 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹10000 - ₹25000 per month that depends on your interview. It's a Full Time job in Guwahati.
3. How many working days are there for this Digital Marketing Executive job?
   Ans: This Digital Marketing Executive job will have 6 working days.
4. Are there any charges applicable while applying or joining this Digital Marketing Executive job?
   Ans: No, there is no fee applicable for applying this Digital Marketing Executive job and during the employment with the company, i.e., VASP TECHNOLOGIES PRIVATE LIMITED.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Digital Marketing Executive role?
   Ans: There is an immediate opening of 1 Digital Marketing Executive at VASP TECHNOLOGIES PRIVATE LIMITED
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Digital Marketing job.
8. What are the timings of this Digital Marketing Executive job?
   Ans: This Digital Marketing Executive job has Day Shift.