Digital Marketing Executive – Job Description
Plan and execute digital marketing campaigns across social media, Google Ads, email, and other online platforms.
Create engaging content to increase brand awareness, lead generation, and customer engagement.
Manage company social media accounts and regularly monitor performance metrics.
Optimize website and digital content using SEO best practices to improve online visibility.
Analyze campaign results and prepare reports with recommendations for continuous improvement.
Coordinate with sales and design teams to develop effective marketing strategies and promotional materials.
Digital Marketing Executive – Key ResponsibilitiesGenerate quality leads through digital marketing campaigns and online promotions.
Manage and grow the company's presence on social media platforms such as LinkedIn, Instagram, Facebook, and YouTube.
Create marketing content including posts, banners, videos, and email campaigns to attract potential customers.
Monitor and optimize Google Ads, SEO activities, and website performance to maximize reach and conversions.
Track campaign performance, prepare monthly reports, and suggest improvements based on data analysis.
Stay updated with digital marketing trends and competitor activities to enhance brand visibility and business growth.
Requirements:
Bachelor's degree in Marketing, Business, or a related field.
3–6 years of experience in digital marketing.
Knowledge of SEO, Google Ads, Meta Ads, and social media marketing.
Strong communication and content creation skills.
Proficiency in Canva, MS Office, and digital marketing tools.
Ability to work independently and achieve marketing targets.